NEW DELHI (TIP): Bharatiya Janata Party (BJP) prime ministerial candidate Narendra Modi on February 27 stressed on the importance of using technology to boost commercial activities in the country, and to overcome the fear of global challenges.

“Traders should use technology to make it big. People even in rural areas are now looking forward for branded stuff. Use technology to cater to that. Small businessmen can do big business by setting up virtual units, and then, take a leap forward,” said Modi. “They can improve the delivery systems, and go for online marketing.

They can set up virtual malls. We don’t have to fear global challenges. We can, in fact, convert this into an opportunity and out-run our global rivals. More than our soldiers, it is our traders who are known for their risk-taking capacity,” he said, while addressing the Confederation of All India Traders (CAIT) national convention at the Siri Fort auditorium.

“Our children have spread information technology all across the globe. We have to accept science and technology to improve our businesses,” he added. He also said that traders should not be afraid to take up global challenges. “I trust the traders of the country and a true quality of a great trader is taking risks,” Modi said. “Also, we consider urbanization a problem, but we should not. It should be considered an opportunity to progress and develop,” he added.