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‘Chalo India’ – Global Diaspora Campaign Launched at the Indian Consulate

NEW YORK CITY (TIP): The Consulate General of India, in New York organized a special event on the launch of ‘Chalo India – Global Diaspora Campaign’ on March 7, 2024.

‘Chalo India’ is a unique initiative which was launched by Prime Minister of India, Shri Narendra Modi, on March 7, 2024 at a public event in Srinagar, Jammu & Kashmir. It is aimed at encouraging the Indian diaspora around the world to visit India, and to inspire their friends and families to explore the vast and diverse tourism opportunities India offers.

The launch event at the Consulate was attended by many members of the Indian-American community, professionals, travel bloggers and representatives of the travel and tourism industry.

Speaking on the occasion, Consul General Mr. Binaya S. Pradhan acknowledged the United States as the largest source of international tourists to India. He emphasized the significant potential for further growth, given India’s rich cultural diversity and the state-of-the-art tourism infrastructure that has been developed in recent years.

Referring to the Indian diaspora as India’s cultural ambassadors in the United States, Consul General encouraged them to travel more often to India, and invite at least five American friends of theirs to explore the plethora of tourism experiences in India. Soon, a dedicated website on ‘Chalo India Global Diaspora’ would be The Chalo India website will open to diaspora members for account creation in due course. Visit https://www.chaloindia.gov.in/ to register and get notified.

The Consulate General of India in New York holds regular thematic webinars promoting different facets of Indian tourism, such as wedding, destinations in India, beaches, river, cruises, adventure travel, spiritual tourism, health and well-being, tourism, etc. It also participates in several tourism related expose and shows bringing out the best that India offers to tourists in America.

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