CAPE #IAM CAMPAIGN LAUNCHES SEASON 4

LOS ANGELES, CA: On May 7, in celebration of Asian American and Pacific Islander Heritage Month, CAPE (Coalition of Asian Pacifics In Entertainment) and U.S. Bank launch Season 4 of the #IAm Campaign, a series of mini-documentaries showcasing the voices and achievements of Asian Americans & Pacific Islanders. This is the first year that CAPE, a non-profit organization that champions diversity in entertainment and media, joins forces with U.S. Bank to produce their flagship #IAm digital awareness campaign.

Season 4 highlights the inspiring stories of the following five artists and leaders (www.iam-campaign.com):

  •      Abhijay Prakash, COO, DreamWorks Animation
  •      AJ Rafael, musician and YouTube pioneer
  •      Mari Takahashi (@atomicmari), ballerina and gamer
  •      Michelle Kwan, Olympian
  •      Sandra Oh, actor (KILLING EVE, MEDITATION PARK, GREY’S ANATOMY)

“CAPE is thrilled to partner with U.S. Bank to highlight these trailblazing titans,” said Michelle K. Sugihara, CAPE’s executive director. “This year we celebrate the possibilities of what’s to come, as we build on what’s been done. I hope it inspires everyone to share their #IAmStory.”

“The stories featured in the ‘I Am’ campaign inspire people to embrace their own authenticity and difference,” said Reba Dominski, U.S. Bank chief social responsibility officer. “We’re excited to support this amazing campaign and help close the gap between people and possibility.”

To learn more about #IAm and to join the conversation online, visit www.iam-campaign.com. Follow and share your own story on social media at #IAmStory.

For more information, visit www.capeusa.org.

About Cape

Since 1991, CAPE has championed diversity by educating, connecting, and empowering Asian American & Pacific Islander artists and leaders through entertainment and media. We create systemic change by training the next generation of artists and leaders through our signature writing and executive fellowships in TV, Film, and Digital. Please join the cause at capeusa.org/support.

Support future storytellers by donating to CAPE today!

About U.S. Bank

At U.S. Bank, we believe in the power of making Community Possible. Whether your plans are big or small, we’re here to help you take the steps you need to reach your goals. We’re dedicated to supporting and celebrating our employees, customers and communities – because every time one person succeeds, we all succeed. U.S. Bank honors the Asian Americans and Pacific Islanders who blazed trails – and the future trailblazers who carry the torch. Learn how we’re celebrating Asian American and Pacific Islander Heritage Month at usbank.com/AAPIHeritage.

U.S. Bancorp, with 74,000 employees and $460 billion in assets as of March 31, 2018, is the parent company of U.S. Bank, the fifth-largest bank in the United States. The Minneapolis-based bank blends its branch and ATM network with mobile and online tools that allow customers to bank how, when and where they prefer. U.S. Bank is committed to serving its millions of retail, business, wealth management, payment, commercial and corporate, and investment services customers across the country and around the world as a trusted financial partner, a commitment recognized by the Ethisphere Institute naming the bank a 2018 World’s Most Ethical Company. Visit U.S. Bank online or follow on social media to stay up to date with company news.

(Press Release)

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