GUATEMALA CITY (TIP): The Embassy of India in Guatemala City successfully organized a Familiarization Business Seminar on the UP International Trade Show 2025 on Friday, 25 July 2025, aimed at introducing and promoting the upcoming trade show among local companies, entrepreneurs, and business associations. The seminar was held in a hybrid format, allowing the participation of delegates and business representatives from El Salvador and Honduras through virtual means. The event drew a strong response from local industry representatives, business chambers, and potential trade partners eager to explore opportunities in Uttar Pradesh, India.

The UP International Trade Show, scheduled for 26-29 September 2025 in Greater Noida, India, is one of the largest trade platforms showcasing India’s diverse industrial strengths, including handicrafts, textiles, engineering goods, food processing, electronics, MSMEs, and agricultural products. Organized by the Government of Uttar Pradesh in collaboration with the Federation of Indian Export Organizations (FIEO), the trade show provides a unique opportunity for global buyers and sellers to engage directly, explore joint ventures, and forge new partnerships. The seminar aimed to familiarize Guatemalan businesses with the scale, structure, and opportunities offered by the trade show, thereby encouraging participation from the region.

The program commenced with welcome remarks by Mr. Ramesh Khulbey, Head of Chancery at the Embassy of India, Guatemala. In his address, Mr. Khulbey highlighted the growing trade relations between India and the Central American region and stressed that the UP International Trade Show would be an ideal platform for local businesses to expand their reach and interact directly with Indian exporters and manufacturers. He encouraged Guatemalan, Salvadoran, and Honduran entrepreneurs to take advantage of this opportunity to discover India’s manufacturing excellence and emerging industrial sectors. His presentation included a promotional video and glimpses of the previous year’s successful edition of the trade show, which received strong international participation.

This was followed by a detailed presentation by Mr. Rohit Tejpal, Deputy Director, FIEO, who provided insights into the upcoming trade show’s layout, key sectors, matchmaking sessions, and business networking opportunities. He explained how participating companies could benefit from direct B2B interactions, product showcases, and government-supported buyer programs. The seminar also featured experience-sharing sessions by previous visitors who had attended trade fairs in India, including the earlier editions of the UP International Trade Show. They shared their positive experiences, the quality of networking, and the opportunities that emerged from such visits.

The session concluded with an interactive Q&A session, during which participants raised queries regarding logistics, travel arrangements, and sectors of focus in the 2025 edition. Mr. Khulbey and Mr. Tejpal addressed these queries, providing clarifications and guidance. In the concluding remarks, Mr. Keshav Chodhary, Commercial Wing thanked all attendees for their participation and urged them to submit the feedback forms provided during the seminar. A large number of attendees expressed keen interest in visiting India for the trade show and acknowledged the event’s usefulness in providing comprehensive information about the opportunities available. The seminar was widely regarded as a success in creating awareness and generating enthusiasm for the UP International Trade Show 2025, paving the way for stronger business linkages between India and Central America.