Tanishq Opens Seventh U.S. Store in Santa Clara, Showcasing Indian Heritage in the Heart of Silicon Valley

The Tanishq store is all decorated before the inauguration

SANTA CLARA, CA (TIP) : Tanishq, India’s most trusted fine jewelry brand, has expanded its U.S. presence with the opening of its flagship store in Santa Clara, California. Located at 3406 El Camino Real, the spacious 5,100 sq. ft. showroom, the brand’s largest in the country—opened its doors on March 18 and celebrated its Bay Area debut with a vibrant grand opening on May 8.

The celebration featured a traditional lamp-lighting ceremony, ribbon cutting, and a soulful musical performance, giving guests a glimpse into the rich cultural heritage and modern elegance that define the brand. Santa Clara Mayor Lisa M. Gillmor joined community leaders, families, and jewelry enthusiasts from across the region—underscoring Tanishq’s deepening connection with the South Asian diaspora and beyond.

Nestled in Silicon Valley’s thriving and diverse South Asian community, Santa Clara was a natural choice for Tanishq’s newest U.S. home. With growing demand for high-quality craftsmanship rooted in heritage, the Bay Area welcomed Tanishq’s signature blend of tradition and innovation. Inside the new showroom, guests can explore thousands of intricately crafted gold and diamond pieces—ideal for celebrating weddings, festivals, family milestones, and everyday elegance. Signature collections such as Rhythms of Rain, Tales of Mystique, and Enchanted Trails offer timeless designs that speak to both generational memories and modern sensibilities.

The inner view of the store

“Opening our flagship store in Santa Clara marks an exciting chapter in our U.S. journey,” said Amrit Pal Singh, Business Head – North America, Titan Company Limited. “The Bay Area houses a dynamic South Asian community that values culture, innovation, and design—core to everything we do. We’re proud to bring our heritage of craftsmanship to California and look forward to becoming part of the local story—offering jewelry that bridges tradition with modern elegance.”

With its newest store, Tanishq reaffirms its commitment to serving the South Asian diaspora while welcoming all who appreciate the elegance of Indian fine jewelry. Each Tanishq store across the U.S. offers a luxurious, culturally immersive experience that honors the past, celebrates the present, and inspires future generations.

About Tanishq
Tanishq, India’s most beloved jewelry brand from the TATA Group, has been redefining luxury jewelry for over two decades by seamlessly blending tradition with contemporary style. With more than 400 retail stores across India, North America, the Middle East, and the Far East, Tanishq has become a global symbol of elegance and craftsmanship. In the U.S., Tanishq continues its rapid expansion, now with seven stores open in New Jersey, Houston, Dallas, Chicago, and more recently, Seattle, Atlanta & Santa Clara. For more information visit Tanishq.com.

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