Reliance Consumer Products (RCPL), the fast-moving consumer goods arm and subsidiary of Reliance Retail Ventures (RRVL), on Thursday, March 9, announced the launch of the iconic brand, Campa, made for a new-age India. The Campa portfolio will initially include Campa Cola, Campa Lemon and Campa Orange in the sparkling beverage category. The launch of this brand was in line with the company’s strategy to promote homegrown Indian brands that not only have a rich heritage but also boasted a deep-rooted connect with Indian consumers, Reliance Consumer Products (RCPL) said in a statement on Thursday, March 9.
The company said RCPL’s roll-out of its cold beverage portfolio across India, starting with Andhra Pradesh and Telangana, is aligned with the company’s overall vision of offering value and choice to Indian consumers through high-quality products at affordable price points.
With this launch, RCPL said it further strengthened its versatile FMCG portfolio which comprises heritage brands from Sosyo Hajoori, confectionary range from Lotus Chocolates, Sri Lanka‘s leading biscuit brand Maliban, as well as daily essentials under its own brands including Independence and Good Life, among others.
Cryptocurrency transactions to come under Prevention of Money Laundering Act, says govt
Any participation in transactions involving virtual digital assets or cryptocurrency, would come under the Prevention of Money Laundering Act or PMLA, the Centre has said.
This was announced through a gazette notification, issued on March 7.
The step has been taken to tighten misuse of digital assets.
Government in the gazette has warned investors against “participation in and provision of financial services related to an issuer’s offer and sale of a virtual digital asset”.
“Exchange and transfer of virtual digital assets would also fall under PMLA laws,” the notification further said.